In an era where so much interaction takes place digitally, I wanted to leverage the fact that business card are physical. My cards needed to make a great physical impression. If the cards are not interesting in a tactile way, then why bother handing them to someone at all?
The cards were screen printed (by VG Kids) on 100% post consumer waste recycled kraft paper. The cards have a great thickness and texture to them. They ask you to look, feel, and play with them.
The other criteria for the design was to find balance and a minimalistic approach. I opted for double sided cards to keep them spacious and uncluttered.
Designed By: sparkfly photography